SEO · Orem, Utah
One Orem client, and a useful illustration of the difference between owning your name and owning your category. Both matter. They are not the same job.
Figures cover 14 June to 14 September 2026, taken from the client’s own Google Search Console property.
Foundation Chiropractic · Orem
Foundation is the first result when somebody searches the practice name and Orem together, and that search alone brought in seventy-six visits last quarter. Name searches are where recommendations land, and losing them to a directory is how practices quietly leak patients.
The category search is the harder half and we will not pretend otherwise. “Chiropractor orem” is a crowded result with a thousand impressions a quarter, and the practice currently sits on page two for it. That is the live piece of work, and it is the honest state of play rather than the part we would put on a slide.
Where the practice does compete at the top is on intent. It sits inside the top six for “chiropractor near me” and in the top three for “best chiropractor near me”, which are the searches people make when they are ready to book rather than browsing.
Source: Foundation Chiropractic Search Console, 14 Jun to 14 Sep 2026.
One client in Orem, so here is exactly what is being worked on rather than a general list.
Cheapest win available and the one most practices ignore. Every recommendation turns into a name search eventually.
“Chiropractor orem” is the goal and it is not won yet. Pages, reviews and profile signals all feed it.
Top three for “best chiropractor near me” is worth defending, because those searchers are ready to book.
Orem has about ninety-five thousand people and a mature set of local businesses, which means the search results have been contested for years. There is no version of this where a new page goes up and ranks for “chiropractor orem” next month.
What we can say is which part is already done and which part is not. The name searches are won. The high-intent near-me searches are won. The head category term is page two and moving. We would rather show you that than round it up.
We work across Tooele County and the Wasatch Front. These are the other places we have client work on the ground.
We will show you what is actually holding the site back in Orem before you pay us anything.
Get the free audit(435) 244-3180