Do you have a website but no traffic? Today, we’re going to go over five things you can do to get on Google and other search engines and start generating organic traffic. This quick guide is beginner-friendly and includes five actionable items you can implement today to appear in search engine results.
Yes — we’re talking about SEO, or search engine optimization — the process of getting your website into search results.
The first thing you should do is add metadata to all your pages. This includes title tags and meta descriptions. Tools like SEMrush, Ahrefs, and Screaming Frog can help you research keywords and audit your site.
To check metadata:
Both the title tag and meta description should include your primary keyword and be relevant to the page content.
If you’re using WordPress, install an SEO plugin like Rank Math. Once installed:
Make sure each page has unique metadata and includes your primary keyword.
Next, implement organization schema. This helps Google understand your business and can trigger enhanced search results.
Using Rank Math:
This will generate organization schema for your website.
An XML sitemap helps search engines crawl and index your pages. Your sitemap usually lives at:
To create one using Rank Math:
Next, verify your website in Google Search Console:
Once verified, submit your sitemap URL in the Sitemaps section. This helps Google discover your pages faster.
Finally, claim your Google Business Profile (formerly Google My Business).
Steps:
Verification may include postcard, phone, email, or video verification.
Once verified, your business can appear in local search results with your:
SEO (Search Engine Optimization) is the process of improving your website so it appears on Google and other search engines. It helps drive organic traffic to your site without paid ads. SEO includes on-page content, off-page backlinks, and technical site optimization.
Metadata, like title tags and meta descriptions, tells search engines what your page is about. You can add or edit metadata using tools like Rank Math or Yoast on WordPress, or by manually editing your page’s HTML.
An XML sitemap lists all your website’s important pages for search engines. It helps Google crawl and index your site efficiently. You can create and manage a sitemap using SEO plugins like Rank Math.
To claim your Google Business Profile, go to google.com/business, verify your ownership, and add details like your address, website, hours, and services. This helps your business appear in local search results and attracts nearby customers.
Organization schema is structured data that tells search engines about your business, like your name, logo, and contact info. Adding it (e.g., via Rank Math) can make your site appear in rich results, improving visibility and credibility on Google.
© 2026 Run LLC. All rights reserved.
