State of the Art Conferencing Company Website Overhaul for SEO

Who is ClearOne

ClearOne is a Utah-based leader in professional audio and conferencing solutions, delivering cutting-edge technology to businesses across the nation. Known for their top-of-the-line audio, video, and collaboration tools, ClearOne provides seamless communication solutions for boardrooms, conference halls, remote teams, and large-scale events.

With a strong reputation for innovation, reliability, and superior sound quality, ClearOne is the go-to choice for organizations looking to enhance their conferencing experience and streamline communication on a national scale.

The Opportunity

Despite being a leader in the audio and conferencing industry, ClearOne’s digital presence wasn’t reflecting their industry dominance. Their website was widely unindexed, making it nearly invisible to search engines, while the lack of internal linking, structured URLs, meta data, and schema further limited its ability to rank and attract organic traffic.

Without these critical SEO foundations in place, potential customers searching for premium conferencing solutions weren’t finding ClearOne online. This presented a huge opportunity—by implementing a strategic SEO overhaul, ClearOne could dramatically increase visibility, drive more qualified traffic, and position itself as the undisputed leader in its space.

The Strategy

That’s where Run stepped in with a nationwide SEO strategy designed to rebuild ClearOne’s digital foundation from the ground up. We tackled the site’s indexing issues, implemented a structured internal linking strategy, optimized URL hierarchy, and integrated missing metadata and schema to enhance search engine visibility.

Beyond structural fixes, we focused on site speed and Core Web Vitals, ensuring fast load times, mobile responsiveness, and a seamless user experience—all critical for both rankings and conversions. With these improvements, ClearOne’s website transformed into a powerful lead-generation tool, positioning them for nationwide growth and industry dominance online.

The Results

The results were immediate and impactful. Following the new site launch, ClearOne’s indexed pages skyrocketed from 3,400 to 15,700, ensuring that a vast majority of their content was now discoverable by search engines. This overhaul led to a 60% increase in organic impressions and a 20% boost in clicks within just one month post-launch compared to the previous month.

With a stronger site infrastructure, improved search visibility, and a more user-friendly experience, ClearOne was now reaching a significantly larger audience, driving more qualified traffic, and solidifying its position as a top player in the audio and conferencing industry.

Key Highlights

5 times more pages indexed

3400 pages to 15,700 pages indexed

60% increase

in organic impressions and 20% increase in organic clicks from pre to post site update launch

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